Research a problem in a business that could be solved with an effective data solution and use academic articles to report back on possible ways to solve it.

Research a problem in a business that could be solved with an effective data solution and use academic articles to report back on possible ways to solve it. Ideally, this problem will exist in a workplace where you currently work and is a really painful issue or is an issue that would create either a competitive advantage or deliver value. Meaning that the approach would solve a problem that would help the organisation to grow in some way. This could be through things like pricing, identifying valuable customers, increasing the lifetime value of customers, increasing the goodwill of the company in the community, and other related issues that may be found in other MBA courses. Below are useful planning steps to consider:

  • Find a pressing issue or opportunity that data could provide a solution for (refer to example 1 and 2 in the attachments).

 

  • Write a short paragraph at the beginning, defining clearly what the problem is.
  • Find 4 to 6 refereed articles that support the idea that this is a problem. In other words, find the articles that show why this is a problem.
  • Write a summary paragraph at the end of the research explaining what a solution to the problem would be. This would be the helicopter view of the solution. Note: there is no need to provide references for the solution as this is a purely creative exercise.

 

 

Structure

Must be in a  annotated bibliography? And Should include:

  1. Brief introduction indicating the overall topic and approach to your annotated bibliography
  2. Annotations of at least FOUR (4) refereed journal articles
    • Articles must be peer reviewed (see resources in general Assessment area on finding articles)
    • Articles must be published in the last 10 years
    • Annotations include:
    • purpose of the study
    • main variables in the study
    • short summary of findings
  1. Discussion that summarises and integrates the articles
    • You may use other references in addition to the 4 articles in this section
  1. Recommendations that link evidence to practice
  2. Reference list
    • Begin the reference list on a new page
    • Not included in word count

 

Please write the assignment on either one of the two examples attached:

  1. Customer Relationship Management (CRM) or
  2. Performance dashboards

The organsisation is Sydney Catholic Schools and the department I work in is Human Resources and we have neither dashboards or CrM in place so as the operations manager I have identified hat this is an issue that we could look into and data could resolve as we work towards supporting 152 schools.

 

The two attachments are examples of how to write the assignment- do not copy the assignments.

Please use the matrix to complete the analysis of the peer reviewed journal articles.

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