Throughout this course, you have been methodically investigating, analyzing, and proposing solutions for supporting innovative thinking within an organization. In this assignment, you will bring it all together in a final culminating assignment. The goal of the assignment is to persuade the organization to hire you to implement your innovative structures and strategies.

I will create a persuasive video of compelling vision for organizational innovation revival within the Southwest Airlines organization by reading the script. Choose the most essential pieces from your assignments (attached) to include in the 3-4 minute pitch, along with the steps to maintain your innovation structure.

You are required to submit the script of your pitch. Make sure to include:

• An overview of the organization’s history (Southwest Airlines).
• An assessment of the innovative culture within the organization.
• A concise personal vision that describes yourself as an innovative leader.
• An overview of your proposed organizational structure to improve innovation within the organization.
• A summary highlighting your strategy for engaging innovative employees and fostering a climate of learning and development.
• Steps you need to take and maintain in order to keep the innovation momentum within the organization.

**Include three to five references using scholarly references (rather than non-academic websites) to support your position.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

****You will be graded on (Rubric):

1. Organization Overview: An exemplary overview of the organization is included.

2. Innovative Culture Assessment: An exemplary assessment of the innovative culture within the organization is included.

3. Innovative Vision Statement: An exemplary and compelling innovative vision statement is included.

4. Organizational Innovation Structure: An exemplary and creative overview of the suggested organizational structure for improving innovation is included.

5. Strategy for Engaging Innovative Employees and Fostering a Climate of Learning and Development: An exemplary summary of the strategy chosen for engaging innovative employees and fostering a climate of learning and development is included.

6. Steps for Innovation Momentum: Steps for innovation momentum are exemplarily included and described

7. Presentation: The pitch is well organized, exceptionally persuasive, and compelling. It is neat and professional.

8. Appropriateness: Student shows a deep understanding of the audience and the situation by selecting material that enhances understanding. Student creates tools, techniques, or paradigms that effectively achieve the desired goal.

9. Synthesis: Synthesis is unique. Synthesis shows careful planning and attention to how disparate elements fit together. The combination of elements is verified.

10. Originality: The product shows significant evidence of originality and inventiveness. The majority of the content and many of the ideas are fresh, original, inventive, and based upon logical conclusions and sound research.

11. Mechanics of Writing (includes spelling, punctuation, grammar, and language use): The writer is clearly in command of standard, written, academic English.

12. Documentation of Sources (citations, footnotes, references, bibliography, etc., as appropriate to assignment and style): Sources are completely and correctly documented, as appropriate to assignment and style, and format is free of error.