I’m working on a management question and need guidance to help me learn.
Watch the video below:
Holiday Inn Express new positioning video.mp4 Download Holiday Inn Express new positioning video.mp4
After watching this video, you can think about the below categories: For example, where would be the best location for this type of hotel? What are the potential customers? When could be their peak season or peak days? etc.
1) Appropriate Location:
2) Target customer:
3) Purpose of travel:
4) Price Range (is your price acceptable? why?)
5) Peak Season (or days):
6) Important services expected:
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