Conclusion

• In THREE (3) paragraphs minimum: summarize your initial research assessment, and then give at least two recommendations (one to correct the weakness, and one to correct the threat) in which you feel would benefit your selected company’s marketing endeavors.
  • The summary / conclusion – should reflect / recap on what you learned from conducting the comparative SWOT Analysis (1-2 paragraphs)
  • Recommendation for Correcting the Weakness – (a minimum of 1 Paragraph with at least 1 cited and referenced source)
  • Recommendation for Correcting the Threats – (a minimum of 1 Paragraph with at least 1 cited and referenced source)
• NOTE:
  • You are required to provide a recommendation for each Weakness and Threat discussed in PART II. For example, if you have 2 Weaknesses and 3 Threats, you’ll be required to provide a total of 5 recommendations; one recommendation for each Weakness and one for each Threat