Prompt: Your task is to make a Facebook, Instagram, Twitter, Pinterest, Weibo, or other Social Media “Image” post that you believe will create engagement (in other words this is not a video post).

You have the choice of two clients.

CLIENT A: You have already learned about The Nordic Approach. Reese Brown has offered to consider posting, and give feedback on, any post you create for his organization. If you’d like an opportunity to create real content for a professional portfolio – this is a great opportunity. You will also get a copy of all the analytics associated with the post if it goes live (and I’m happy to review those with you after the course as well). How can you engage the current audience for The Nordic Approach?

CLIENT B: Use the client you’ve chosen for your final course project(and the client I choose is WWF). Design a post for their social media. If they don’t have one of the platforms that uses a static image site (for instance – if you have a client that ONLY uses YouTube) – please use CLIENT A. Please plan to design for an organic (unpaid) audience.

Here are the guidelines:

Use a design tool like Canva (or a Canva alternative) to design your post. Be sure to include the content and the copy. Should you include a location? tag? hashtag??

In your Discussion Board post, write a paragraph or two explaining why you think your post will generate engagement. Be sure to reference the course readings and materials to support your argument about why you think your post will generate engagement (show that you know what engagement is).

Readinds（include uploaded files):

https://sproutsocial.com/insights/social-media-eng…

https://blog.hubspot.com/marketing/free-visual-con…

https://www.talkwalker.com/blog/best-social-media-…